AzAkers » logo design

Establish A Design Process & Stop Runaway Projects

AzAkers — Tue, 12 Aug 2008 08:34:12 +0000

STOP! What do you mean you “..don’t have a design process..”? You just “…play it by ear..”, or “…go with the flow…”? With-out a clearly defined process your design project can quickly get out of hand – having you chasing around loose ends and uninformed client direction. That could get you into trouble, cost you [...]

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Establish A Design Process & Stop Runaway Projects

27 Great Color Scheme Tools, Generators & Resources

AzAkers — Wed, 06 Aug 2008 11:21:11 +0000

An effective color scheme is key to the success of any design project. When selected properly & used appropriately, colors can convey a message, invoke a feeling, or bring attention to areas of interest even before imagery or text is introduced to a design. The trick is understanding what to use and when to use [...]

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27 Great Color Scheme Tools, Generators & Resources

Fun With Logo Equations

AzAkers — Tue, 15 Jul 2008 18:14:48 +0000

Apparently a little creative math + Photoshop + a Blogspot account goes a long way. The guys over at the Logologos blog have some interesting ideas about the origins of some pretty recognizable logos. I found this through a post from logo designer David Airey over at the LogoDesignLove.com blog recently. Some of my favorites include the Apple logo [...]

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Fun With Logo Equations

CapitalOne Leads the Swoosh Comeback

AzAkers — Wed, 06 Feb 2008 22:46:21 +0000

Rarely do students of branding and logo design get such a brilliant real life example of ‘what NOT to do’ in regards to logo design. [ AzAkers ] CapitalOne, the folks who brought us that catchy, albeit overly-curoious tagline “What’s in your wallet?”, have unveiled their new & “improved” logo (as of January 30th). While [...]

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CapitalOne Leads the Swoosh Comeback

3 Reasons Why Xerox’s New Logo Is Just Fine

AzAkers — Tue, 15 Jan 2008 00:27:07 +0000

I love it when a well known company announces a revamped logo! The design blogs go crazy. For just a few brief paragraphs, we get the opportunity to rant about the butchering of a well known corporate logo, or rave about the beautifully executed modern interpretation of a stagnant brand. For a brief moment we are free to [...]

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3 Reasons Why Xerox’s New Logo Is Just Fine

Google Christmas Logos 2007

AzAkers — Sat, 29 Dec 2007 05:06:51 +0000

Every year super-geeks like myself (other SEO & SEM professionals, avid internet users and StumbleUpon addicts alike) wait in rapt anticipation as Google unveils their yearly Christmas logo one phase after another. It’s one of the little joys that can only be fully appreciated by the truely geeky. Over the years, as my own personal geekiness [...]

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Google Christmas Logos 2007

David Airey.com HACKED!

AzAkers — Mon, 24 Dec 2007 20:30:34 +0000

I was suprised and saddened to hear about David Airey’s site being hacked during his recent vacation. For those who don’t know David Airey is a top notch logo designer, who helps his clients create and build their branding online and offline, and shares his experience and insights with us other aspiring designers/artists. The domain [...]

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David Airey.com HACKED!